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Tuesday, October 12, 2010

“The role of Education in Developing Leaders for the Global Tourism Industry”


In front of the UNWTO.TedQual Conference participants, students and César Ritz Colleges lecturers, Professor John Swarbrooke delivered a passionate presentation on “The role of Education in Developing Leaders for the Global Tourism Industry” to open the second day of the 1st UNWTO.TedQual annual Event Europe.
Professor Swarbrooke insisted on the role that the Academicians hold in educating students by giving them some independence in their projects to let them express their creativity. By doing so, the students will develop their leadership and entrepreneurship skills, whereas if students are too monitored, they might hand in a perfectly fine project, but will miss on the real experience.
Finishing on recommendations, Professor Swarbrooke explained his interest in shorter programmes, allowing students to keep in mind what they learned, and also in offering specialized programmes, especially for Master Degrees.
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Participating Delegates of the Conference are as follows

  • Adilia Fernandes, Institute Politecnico de Viana de Castelo, Portugal
  • Agita Donina, School of Business Administration of Turiba, Latvia
  • Antonio Lopez de Avila, Instituto de Empresa, Spain
  • Aurora Pedro, Universidad de Valencia, Spain
  • Carlos Fernandes, Instituto Politecnico de Viana de Castelo, Portugal
  • Cristina Duque, Turismo de Portugal
  • Cristina Guerrero, Centros de Formacion en Turismo Junta de Andalucia, Spain
  • César Ritz Colleges Switzerland (host and participant)
  • Daniel Baudin, La Rochelle Business School, France
  • Daniel Peyron, La Rochelle Business School, France
  • Elizabeth Abusteme, Manager - Communication Department, UNWTO.Themis
  • Erdnic Cakmak, NHTV - Breda University of Applied Sciences, The Netherlands
  • George Ubbelhode, BBI - Brussels Business Institute, Belgium
  • Helmuth Wachowiak, International University of Applied Sciences - Bonn, Germany
  • Host institutions of the UNWTO.TedQual Event for the Americas: Universidad Anahuac Mexico Norte, Universidad Anahuac Mexico Sur y el Instituto Politecnico Nacional de Mexico (via Skype)
  • Hosts of UNWTO.TedQual Asia-Pacific Conference, The University of Wellington, New Zealand (via Skype)
  • Joana Costa, Turismo de Portugal
  • Joao Leitao, Escola Superior de Hotelaria e Turismo do Estoril
  • John Swarbrooke, César Ritz Colleges Switzerland
  • Jose Sancho Silva, Escola Superior de Hotelaria e Turismo do Estoril
  • Loreto Ibanez, UNWTO.TedQual Programme, UNWTO.Themis
  • Maija Rozitie, School of Business Administration of Turiba, Latvia
  • Maria de Rosario Miro, Instituto Politecnico de Coimbra, Portugal
  • Nafiya Guden, Girne American University, The Netherlands
  • Omar Valdez, Director, UNWTO.Themis